Strategy & Analysis

Strategic solutions that generate real results & a significant return on your investment.
Our clients typically generate sales of £500 to £1,000 for each £100 of digital marketing investment.

Digital Marketing Strategy

We work with SMEs looking to grow their business. We provide a wide range of marketing solutions from strategy through to execution and firmly believe digital represents the single biggest opportunity for businesses to target new customers, generate leads, and engage with existing customers.

Our strength is not just our digital expertise, but also our business acumen and track record of translating business goals into results. Our approach is simple: we gain a thorough understanding of your business and your ambitions for growth. We then make recommendations about how to fill the gap between where you are today and your desired outcomes.

Our digital marketing clients get a substantial return on their investment. Typically, they are on the first page of Google for their top keywords & generate an average of £700 in sales for every £100 of digital marketing spend.

Digital Marketing Strategy

Advanced Website SEO Audit

A great looking website will not bring in business if nobody can find it. Did you know that 60% of clicks go to the top 3 websites in Google & 75% of users never click past the first page of search results?*

Even when your website is found, engaging with visitors & converting them to paying customers can be a challenge. For example, for every 1 second delay in page load speed customer satisfaction decreases by 16%, & conversion rates by 7%*. Search Engine Optimisation (SEO) is one of the most important, but frequently overlooked, considerations of a website, which is not a one-time activity, but an ongoing one.

Our Advanced Website SEO Audit provides detailed insight into how your website ranks for all your keywords, its performance, user experience, traffic volumes, content, engagement, conversions & a competitor analysis.
*Aberdeen Group
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SEO Audit

Analysis

While other digital marketing agencies may talk of increased traffic and reduced bounce rates, we see these as lagging traffic indicators rather than goals, and prefer to talk about increased lead generation or improved sales as the ultimate objective.

We achieve this by regularly monitoring, analysing and measuring the impact of any digital solutions we implement, be it a website or digital marketing strategy, to provide recommendations to improve and refine them.

Digital Marketing Strategy and Analysis